About Us

Our love for everything racing has inspired us to accelerate the racing community. We are people who believe that together we can grow the sport. To achieve this, we help race teams reach peak performance both on and off the track.

All of our products and services are fine tuned specifically for racers, by racers. Meaning, we have years of experience to help your race team meet the uniform and logo requirements for any race series. Making ordering apparel and promotionals for your team quick, easy and hassle free.

MEET OUR FOUNDERS

CODY ELLSWORTH

For the past 15 years, Cody has excelled on karting, as well as vintage, club and professional auto racing tracks. Winning several prestigious events, namely the Pirelli World-Challenge Series and the IMSA Continental Tire SportsCar Challenge, Cody’s achievements have commanded the attention of companies and teams nationwide. Competitive driver, coach, instructor, team manager—Cody has worn each of these hats. Today, Cody continues his racing career not only on the track, as a driver, but also off the track as an entrepreneur. After receiving his Bachelors degree in business administration and a minor in economics, Cody founded Ellsworth Racing and co-founded RacerInk, with a vision to integrate the racing community by offering a full service pit stop for racing teams across the nation.

ASHLEY HELENBROOK

Growing up, Ashley Helenbrook’s passion for sports marketing and creative development inspired her to pursue her master’s degree in entertainment business with a strong focus towards sports management. Since then, Ashley has launched Sports Evolution, a marketing management agency specializing in the racing and automotive sector. Ashley’s knowledge and oversight in brand management, business operations and public relations has made her an integral part of RacerInk’s success since day one. Her skills and executive professionalism have also contributed to RacerInk’s image as a leading supplier of apparel and promotionals for race teams of all sizes.